BEAUTY · GLOBAL STRATEGY · WITH A METHOD
The Executive Support Unit
Execution support for beauty—trade fair operations, negotiations, and commercial follow-through.
Scoped. Governed. Measurable.
Not just presence. A controlled operation—with approvals, checklists, and reporting.
Governed delivery, under method.
We scope only after fit is confirmed.
Built for execution—without improvisation.
Executive Support is for beauty teams that need real on-the-ground execution: meetings, partner follow-up, trade fairs, and commercial continuity—delivered with the discipline of the Internacionalia Method.
A scoped operation—with decision points, approvals, and reporting.
Clear scope & success criteria.
Defined before we start.
Controlled Execution.
What, who, when—approved in advance.
Actionable reporting.
Evidence. Next actions. Owner.
01
Commercial Office in Europe
Continuity, partner follow-up, and meeting coordination—without building a local team.
Coverage
Partner follow-ups and commercial coordination
Meeting scheduling, agendas, and minutes
Local presence for continuity and response time
Reporting
Weekly status, open items logs, next actions, owner.
02
Senior Representation
Negotiation-grade support for distributor meetings, retail conversations, and contract discussions.
Coverage
Preparation: objectives, guardrails, and decision points
Presence in meetings (remote or on-site) as senior support
Post-meeting alignment: actions, follow-ups, next steps
Reporting
Decisions log, action plan, follow-up sequence.
The Three Services
Execution support—scoped, approved, reported.
03
Multi-brand Fair Unit
A complete fair unit: stand build, logistics, staffing, on-site execution, content capture, and reporting.
Coverage
Stand concept, layout, and build coordination
Samples, catalogues, logistics, and on-site operation
Staffing: selection, briefing, travel, and reporting
Reporting
Lead file, media pack, follow-up sequence.
We scope only after fit is confirmed. No speculation.
How we work
The Execution Support Unit is not “random outsourcing”. It is governed delivery: scoped, approved, and reported on a fixed cadence—under the Internacionalia Method.
Operating Fit: Decision ownership. Defensible margin. Compliance discipline. Not for “presence-only” mandates.
Strategic Assessment (60 min)
— confirm fit, stage and decision criteria
Scope & cadence
— deliverables, governance, reporting cadence.
Execute & report
— action log, decisions, next steps.